Regional Content Manager (f/m/d)

Quadient

Packaging Logistics

München, Bayern - Deutschland

Senior Specialist / Project Manager

Hybrid

Experteer Overview

As Regional Content Manager for CE&I, you shape and execute content that drives demand, thought leadership, and brand visibility across SMB and Enterprise audiences. You’ll align regional efforts with global themes while localizing assets for CE&I markets. Your work enables cross-functional collaboration with marketing, sales, and partners to fuel pipeline growth in a SaaS context. You’ll operate in a fast-paced, globally connected team that values data-driven optimization and authentic regional storytelling.

Pay / Benefits

Flexible Work: hybrid model
Endless Learning: 24/7 online platform
Inclusive Community: philanthropy program
Comprehensive Rewards: wellness and work-life balance
Employee assistance program for wellbeing

Responsibilites

Develop and implement a regional content strategy aligned with demand generation, thought leadership, PR, customer advocacy, and brand goals.
Manage regional content calendar and ensure alignment with global/regional priorities.
Establish a content review process with stakeholder buy-in and track performance metrics.
Create diverse content (blogs, whitepapers, infographics, videos, podcasts, email, website copy) and partner materials.
Develop customer case studies and partner success stories; support demand campaigns.
Collaborate with global/content teams to localize assets for CE&I and ensure regional relevance.
Support PR activities and ensure local business drivers are reflected in communications.
Oversee content distribution, including organic social, regional SEO, and regional web page optimization.
Coordinate with product marketing for timely GTM content and regional requirements.
Track ROI and optimize initiatives; manage external agencies for asset creation.

Key requirements

Minimum 3 years in marketing with B2B demand campaign experience in SMB and Enterprise segments.
Experience in technology/SaaS within a Global Matrix with remote teams.
Proven track record in supporting growth through content for cross-channel campaigns (ABM, events, email, digital).
Localization experience with tools like Smartling and local language models.
Proficiency with Canva and marketing automation/content management platforms (e.g., Eloqua, Pardot).
Strong digital, events, and demand generation marketing expertise across multiple channels.
Ability to analyze data, derive insights, and optimize campaigns.
Strong project management and cross-functional collaboration skills.
Knowledge of ABM strategies and tools.
Fluency in English, German, and Spanish (written and spoken).

Collaborative Data-driven decision making Cross-functional communication Smartling Canva Eloqua

Description

As Regional Content Manager for CE&I, you shape and execute content that drives demand, thought leadership, and brand visibility across …

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